Our program is designed to bring you ideas from the very edge and people who are the thinkers and doers leading the charge toward a purpose-driven world. They each bring a unique perspective on the challenges and opportunities of purpose-driven business.



James Grugeon

The Good Beer Co

Good Beer Co. founder James Grugeon is a man on a mission: to sell a lot of good beer to raise money for good causes.

James has over 20 years experience in corporate and social responsibility, media and communications, government relations, business development, environmental responsibility and leadership gained in social enterprises, big businesses and start ups and as the CEO of one of the UK’s oldest environmental charities.

As a beer drinker and campaigner at heart, James set up The Good Beer Co because he wants to make it easy to drink good beer and do good at the same time.


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